Thanks Conclusion Reflecting on my 1.5 years as a blogger, these are the 13 most important lessons I've learned during that time. I hope you can learn from my mistakes. And I hope they bring you further. I'm excited to see what the coming year will bring for me. But enough about me. What lessons have you learned as a blogger? sacred rules from the father of advertising Vladislav Melnik BY VLADISLAV MELNIK 13 COMMENTS Advertising. Marketing. PR. These are worlds that are constantly changing. There's always a new audience. A new social network. Or a new tool. In short… there's always a bunch of chaos. But in this chaos, we both often forget one thing. We forget the old things. The timeless things.
The things that always work. So sometimes it's good to take a step back. And look at the rules and wisdom that worked 100 years ago. And will still work in 100 years. Here are 7 sacred rules, from the man often dubbed the father of advertising. But before we start, let's uncover the little secret. Let's find out who the father of Israel phone number list advertising actually is. Who is the father of advertising? david ogilvy profileThe father of advertising is David Ogilvy , arguably the most famous copywriter in the world. In 1962, Time Magazine even called him "the most sought-after magician in today's advertising industry." Started… Ogilvy at the bottom.
After dropping out of Oxford University, he ended up in the kitchen of the Hotel Majestic in Paris. After that he sold ovens (so-called AGA Cookers) from door to door. He was so good at oven sales that he wrote the salesman's handbook for all AGA sales. Even Fortune Magazine said, "It may be the best salesman's handbook ever written." After Ogilvy then emigrated to America and worked for the Audience Research Institute, he founded the advertising agency Hewitt, Ogilvy, Worldwide) in 1984. At this point he has never written an ad. Doesn't matter.