Brand independent station refers to the business model in which business owners directly communicate with consumers and sell their products online through their own websites. It does not rely on any third-party platform, shortens the distribution link of enterprise products, and reduces business costs. Therefore, it is deeply loved by business owners. In addition, this business model has the following promoting effects on branding.
1. Create room for growth
With the prosperity of business, more and more business email list companies of the same type have settled on third-party platforms to sell similar corporate products. As a result, business owners utilizing third-party platforms face enormous competitive pressure and have little energy to build their brands. By bypassing the third-party platform, the brand independent station can help business owners stay away from the increasingly fierce competition environment and have the independent pricing power of enterprise products. In this way, business owners can focus on building their brand. All in all, this business model creates room for the brand to grow.
2. Provide optimization directions
Because third-party platforms hinder the communication between business owners and consumers, and do not share consumer data with business owners, business owners who rely on third-party platforms do not know consumers' attitudes and suggestions to brands, and there is no brand. direction of optimization. In this business model, business owners can obtain feedback from consumers in a timely manner and understand the inadequacies of the brand. That is to say, this business model provides direction for brand optimization. 3. There are not many publicity methods provided by third-party platforms to